Running your own salon used to be something you dreamed about. Now you can try it on Roblox. Hair care brand The Doux just launched My Salon Empire, a free salon game that's racking up millions of plays and getting a whole new generation excited about the beauty business.
What is My Salon Empire?
My Salon Empire is a free-to-play salon management game on Roblox that launched at the end of August 2026. The numbers are wild. It hit 1.6 million plays in under three weeks from about 800,000 players, and around 75% of them are under 18. It also holds a 96% approval rating.
The game was created by The Doux's founder and CEO, Maya Smith, a licensed cosmetologist with more than 30 years behind the chair. That salon experience shows up in every part of the gameplay.
How the game works
Players start small and build up their own salon business by:
Welcoming clients and doing hair consultations
Shampooing and styling hair with The Doux products
Giving fast, friendly customer service
Earning rewards and unlocking new features
Adding salon chairs and hiring staff
Growing the business into a full salon empire
Visiting salons run by other players
Why it matters: representation and real-life skills
The game has two big goals.
1. Celebrating textured hair. Video games have a long history of leaving out or misrepresenting textured hair. My Salon Empire changes that. Roblox creators from the community helped design dozens of styles, including curly and coily hair, braids, and protective styles, so the clients in the game reflect the real diversity of textured hair.
2. Sparking entrepreneurship. The game's goal is to show young players how fun it can be to serve clients, earn money, and grow a business, and to get them thinking, "I could build my own."
Ready to build your real salon empire?
If you or someone you know is hooked on salon games, it might be time to level up IRL. ACT's 1,200-hour Cosmetology program covers everything from cuts to color to salon management, and our 900-hour Barbering program is built for Florida licensure.
Come see our real salon floor at the next Open House. Meet the instructors, take a practice lesson, and interview the same day. RSVP now or explore our programs.
Want to try the game first? Play My Salon Empire on Roblox.
Sources
Salon Today: K18 and Beauty Changes Lives launch Future of Hair Scholarship: K18 scholarship amount, number of awards and structure
The College Investor: Beauty Changes Lives Scholarships: fall 2026 window, award range and eligibility
Modern Salon: The Doux launches Roblox hair salon game: My Salon Empire launch, gameplay, player stats and mission
BLS Occupational Outlook Handbook: Barbers, Hairstylists, and Cosmetologists: self-employment shares
Academy of Career Training homepage: program hours, pass rate, funding and Open House details